Bulb Digital is a consulting and custom software company in Grand Rapids, Michigan. They help businesses get more out of Microsoft 365 and build custom systems that make daily work easier.
They already had a successful YouTube channel and enjoyed filming videos, livestreams, and podcasts, but keeping up with video editing was difficult. In-house video editors helped for a while, but it was not the perfect fit. Bulb Digital chose Capture’s Edit-Only video editing service for a simple and hands-off solution.
Plan: EDIT-ONLY ESSENTIALS
We’ve worked with both in-house editors and one-off contractors before, and Capture has been a great middle ground. Their subscription model makes things simple and consistent without the need to manage an employee or coordinate across multiple freelancers. The process is smooth, and the videos always come out looking great.
Read more reviewsBulb Digital already had a successful YouTube channel when they came to us. They produce content around Microsoft 365 tools and how businesses can use them more effectively. Their videos include tutorials, podcasts, thought leadership pieces, and simple tips and tricks. YouTube is an important channel for them because it helps drive new business and supports their marketing efforts.
Video editing, however, was becoming a challenge. Sometimes they edited videos themselves, and at one point they tried having an internal video editor, but it was not a perfect fit in terms of cost or time. Bulb Digital wanted to stay consistent with content production, so they looked for a better workflow. Capture’s Edit-Only solution was a great fit for their ongoing needs, including YouTube editing, long-form editing, podcast editing, and short-form repurposing.
Our client portal is simple and fast to use. Bulb Digital uploads their files, adds any notes, and submits the Edit Request. All files upload directly to our video editing drives, which allows our editors to begin working right away.
Each Edit Request receives a turnaround time based on its complexity, and Bulb Digital can track the progress in a queue and see when the video will be delivered. Communication is handled through a comment-based system where they can ask questions and we can request additional assets, if needed.
All of our video editors are expertly trained to edit marketing videos, which means your messaging and brand are always the focus. We also are all from the United States. This is one of the ways we stand out from other remote video editors. We do not add flashy effects just because they look cool. Every effect has a purpose and supports your marketing message.
We also handle everything needed to make a great video, including custom motion graphic animations that help explain your ideas. All of this is included at no extra cost. Whether we are editing a video podcast, a long-form YouTube explainer, or a branded ad, you can trust that every video is professionally edited and matches your branding.
Videos come back ready to post. If changes are needed, revisions are unlimited. Depending on the project, Bulb Digital also receives short-form clips that condense longer videos into quick, engaging social videos that work well on Instagram Reels, YouTube Shorts, or TikTok.
We add animated captions and graphics to help increase engagement. All videos are plug-n-play, which gives their marketing team a steady stream of content they can post weekly or even daily. Below are examples of short-form videos that were adapted from their long-form videos.
We encourage our Edit-Only clients to keep several videos in the queue so we can start working on the next project as soon as one is finished. This helps maintain a consistent publishing schedule and prevents delays.
We built Edit-Only to be as streamlined as possible so businesses never have to worry about video editing again. It is a cost-effective option compared to hiring an in-house video editor and more reliable than managing freelancers. If you have questions about how Edit-Only can fit into your workflow, feel free to book a call. And if you want to try us out, your first video is on us.
