Every business that has an online presence nowadays needs video. But creating videos isn't always the easiest task for your marketing team, especially if you don't have the budget to bring someone on full-time.
That's why videographers are a great option for businesses who want to start with video but don't want to invest full-time into an in-house team just yet. Because they mainly work freelance, you can hire them for the project you need and only that.
So, how do you find a videographer in Grand Rapids?
In this article, we've put together a few tips to help your business find a trusted videographer for your next project.
Ask Other Grand Rapids Businesses
We can't understate how important this tip is. If you have a colleague who works at a business that does video or you follow a Grand Rapids business that consistently puts out great videos, ask them.
Chances are, they've already gone through the process of finding a trusted and high-quality Grand Rapids videographer, so asking for recommendations is a great way to save yourself a ton of time and stress. Need a recommendation? Ask us.
Search Social Media
Google search is always a great place to start, but don't forget about social media networks like Instagram and YouTube. Include hashtags or keywords like "Grand Rapids Videographer" to get local results.
You'll often be able to get to the videographer's main portfolio website from there. Just keep in mind that just because the work looks great, doesn't mean you'll get the same results for your business. Interview the videographer, ask them how they completed the project, what problem they solved for the customer, and any other important questions. This will help give you confidence in hiring the best Grand Rapids videographer for your business.
West Michigan Facebook Groups
Facebook groups are a great way to find local talent that many people forget about. We often use the group "Grand Rapids-based film crew and locations" to find crew for our productions.
When posting, include any info about your project and let them know where to send applications. Always make sure to mention that your project is paid, as there is a stigma in the creative field about some opportunities being non-paid and for exposure only.
Your Grand Rapids Videographer
Rob Devroy is an expert Grand Rapids videographer and owner of Capture Video + Marketing. Capture is a Grand Rapids video production company that specializes in marketing-based videos. Explore some of Rob’s work at this link or give him a call at 616-930-2222.
